Photography

I directed seasonal photo shoots from pre- through post-production, overseeing casting, styling, scouting and on-set direction to ensure alignment with brand guidelines and seasonal trends.

For Easter, I developed the shot list, curated a talent roster, selected the final cast, styled each look and selected Walgreens products to feature. Collaborating closely with photographer Kourtney Sellers, we meticulously planned each scene to ensure the campaign captured everything needed. After the shoot, I selected our top images, edited them and created a comprehensive toolbox for cross-functional teams to use throughout the organization.